TikTok – A Guide for Trade Shows and Associations


If your trade show or association has a young professional outreach program that…

Storytelling as a Digital Marketing Technique


Today, companies are trying to find the best way to cut through the noise and share…

7 Ways to Beat Writer’s Block and Get Your Copy Done


As I sat down to write this post, I was hit by the exact blight that I am about to…

GA4 – What Associations and Trade Shows Need to Know


If you are a marketer, it’s been hard to miss all the notifications, articles, and…

CSG Snapshot: Our Favorite Marketing Campaigns


As we approach our 20th anniversary, our team is looking back at some of our most…

5 Rising Social Media Trends You Should Know


We consume social media like we consume our coffee in the morning – it has become a…

Meet Elle and Peter

Digital Marketing Q&A with the CSG Team


For the first installment of CSG’s Digital Marketing Q&A Series, I sat down with…

AFPM 2020 Virtual Summit Branding

The 2020 AFPM Virtual Summit: Key Takeaways


Like many live-event organizers this year, the American Fuel and Petrochemical…

Finding the right virtual event platform.

Less is More When it Comes to Virtual Events


With virtual events up 1000% in 2020, the marketplace can be overwhelming and we…

Okay, Google, which display banner ad sizes should I use?


You’ll hear that larger display ads are better at capturing readers’ attention, and…