3 messaging strategies event marketers can learn from Super Bowl ads


I'll insert an obligatory spiel about the big money behind the Super Bowl here…

Keeping your event safe


After attending an IAEE luncheon a few weeks ago, our team got some great insights…

GDPR preparedness – What you need to know


If you market to residents of and companies within the European Union, you need to…

CSG wins gold – And much more


It’s awards season again, and we are thrilled to announce that CSG and our clients…

When a hurricane targets your event location – Simply persevere!


It was rough waters for the team at the International BoatBuilders' Exhibition and…

Taking a sassy selfie look at a successful trade show


I just got back from Las Vegas and the 2017 ISA Sign Expo and now we all need a…

“Ripped from the headlines”


As I headed down to New Orleans (my first time!) for AASA’s National Conference on…

An all new event for exhibitors – The SHOT Show expands its brand


It started with a few simple questions – How can we deepen the industry support our…

CSG clients shine this awards season


We are thrilled that 2016 honors CSG and our clients with 14 winning entries in two…

A fun and innovative way to drive trade show booth traffic


There are a lot of ways exhibitors can drive engagement at their booth – but today,…