How do you piggy-back on holidays to fund raise or to promote your brand, products, and events? There are a number of oldies but goodies, and even some new trends. Here are our 12 days of marketing.
On the first day of holiday marketing, my agency gave to me…
- A beautifully designed holiday card to spread joy and cheer.
On the second day of holiday marketing, my agency gave to me…
- Two double coupons (to use on our social media channels).
On the third day of holiday marketing, my agency gave to me…
- Three French ads (translated to increase awareness overseas).
On the fourth day of holiday marketing, my agency gave to me…
- Four calls to action (always include something unique such as free shipping or tax deductions).
On the fifth day of holiday marketing, my agency gave to me…
- Five golden headlines (that make people stop in their tracks and read on).
On the sixth day of holiday marketing, my agency gave to me…
- Six pages of an award-winning brochure (to promote our event this spring).
On the seventh day of holiday marketing, my agency gave to me…
- Seven targeted emails (personalized with a special holiday bonus and links to landing pages).
On the eighth day of holiday marketing, my agency gave to me…
- Eight maids a milking (that’s just a fun one for CSG’s Dairy Show client).
On the ninth day of holiday marketing, my agency gave to me…
- Nine ladies dancing (that would be CSG staff brainstorming our next big tagline).
On the tenth day of holiday marketing, my agency gave to me…
- Ten video snippets (to integrate into HTML banner ads and engage our audience).
On the eleventh day of holiday marketing, my agency gave to me…
- Eleven new direct mail formats (to increase engagement by prospects).
On the twelfth day of holiday marketing, my agency gave to me…
- Twelve more percentage points of attendees (from all the great marketing initiatives).
Happy holidays! Don’t forget, the best way to spread cheer is to sing loud for all to hear. Your marketing shouldn’t just be loud—it should be clear and have a unique twist to it. Make sure you are getting through the clutter with an engaging message in a beautifully wrapped (designed) package.